BEST RETAIL CONCEPT
Waste NOT (MMUK)
3.1 million tonnes of food waste occurs in the UK supply chain, with 1.85 million tonnes from UK manufacturing (Wrap - May 2018).
Waste NOT juice was created through a desire to do something tangible in response to surplus and waste fruit and veg in the supply chain and the growing focus by consumers, retailers and manufacturers to tackle this, while still addressing the very real need of the consumer for our drinks to taste great.
Waste NOT juices are made from waste and surplus fruit and veg that are cold pressed and HPP processed to give a high-quality, fresh juice with a 45 day shelf life, to reduce waste in store! Consumer feedback has been excellent, not only for tackling this issue but doing it in a great-tasting way.